The Largest SBC Summit in History
The SBC Summit 2025 concluded as the biggest edition in the event’s history, attracting over 30,000 delegates from 150 countries. The conference delivered an extensive program of keynote speeches, panel discussions, networking sessions, and product demonstrations covering every segment of the global betting and gaming industry.
Key Conference Themes
Several themes dominated the discussion agenda at SBC Summit 2025:
- Market convergence between iGaming, fintech, and entertainment was highlighted as the defining industry trend for the next 3-5 years
- AI integration across operations, from customer support to fraud detection, was discussed as a competitive necessity rather than a nice-to-have feature
- Responsible gambling technology received dedicated stage time, with panels exploring how operators can balance commercial objectives with genuine player protection
- Emerging market opportunities in Latin America, Africa, and Southeast Asia drew significant attention from operators seeking new growth
Product Launches and Partnerships
Major announcements made during SBC Summit 2025 included new platform partnerships, game studio launches, and payment technology integrations. The exhibition floor featured more than 400 companies showcasing products across sports betting, casino, lottery, payments, and compliance sectors.
Networking Impact
Industry feedback consistently ranks SBC events among the most productive networking opportunities in iGaming. The 2025 event facilitated an estimated 50,000 scheduled meetings between delegates, reflecting the conference’s role as a deal-making venue for the global industry.
Looking Ahead to SBC 2026
SBC Summit 2026 will return to Lisbon from September 29 to October 1, with organizers projecting attendance of 40,000 delegates. Regional events including SBC Summit Canada 2026 are also confirmed, reflecting the organization’s strategy to provide focused coverage of high-growth markets alongside its flagship global event.
